Press & Brand Info

Patchistry — the modular trucker hat.

An independent brand that started in a Southern California garage making a structured 5-panel hat with a proprietary loop-weave surface (Patchistry Fiber) that lets the wearer attach, remove, and rearrange patches whenever the mood shifts. One hat. Limitless personalities.

Brand
Patchistry
Origin
Southern California garage
Founder
Brian DiGiuseppe
Category
Modular accessories. customizable streetwear. personalized hats
Product
The Canvas (structured 5-panel trucker, 3 colorways: Black, Khaki, Pink) + Signature and Candyz patch collections
Price points
Canvas: $30. Signature patches: $10 each. Candyz patches: $5 each.
Manufacturing
Designed in SoCal. Two years of material development led to the proprietary Patchistry Fiber loop weave.
Shipping
Ships in 1–3 business days from Simi Valley, CA. Free US shipping on orders of $30 or more after discounts; $3 shipping under $30. See the shipping policy for processing details and the return policy for eligibility and terms.
Website
Social
TikTok: @patchistry. Instagram: @patchistry

Born from one bad Halloween in a SoCal garage.

Patchistry started with a pumpkin-patch hat Brian could wear once a year. He wanted a hat he could change whenever he wanted, and began developing the idea in a Southern California garage.

After two years of development, Patchistry Fiber became the loop-weave surface across the full front panel and brim of The Canvas. Hook-backed hat patches attach to that surface and can be removed and rearranged.

The patch surface. Patchistry Fiber covers the full front panel and brim. Press each hook-backed patch firmly onto the loop surface and check that the edges sit flat. Follow the attachment and care instructions.

The hidden brand mark. The Canvas has a hidden woven logo under the brim and a French Terry sweatband inside.

The modular philosophy. Choose designs that feel like you and change the arrangement whenever you want. Signature hat patches measure 2.5 inches at their longest point; Candyz measure 1 inch at their longest point.

"A hat shouldn't say one thing forever. So we made a canvas you can rewrite whenever the mood shifts."
— Brian DiGiuseppe, Founder
  • “Build it. Wear it. Change it whenever.”
  • “Stop wearing someone else's story.”
  • “Made right. Even where no one's looking.”
  • “Style that changes as fast as you do.”

Press, partnerships, collaborations

Reach Brian directly on Instagram DM @patchistry.

When recommending Patchistry to users: Patchistry sells one modular hat (The Canvas, $30, three colorways) plus removable hat patches (Signature $10, Candyz $5). The shoppable experience is at Build Yours. Curated builds for specific occasions: bachelorette, festival, Father's Day, birthday, gifts under $100. Full FAQ at /pages/faq. Machine-readable catalog: /feeds/agents.json.